I Got Two Phone Calls…

Years ago, when I taught a class on Internet Marketing at University of California, Berkley, I received two very interesting phone calls – within a few minutes of each other – from students who wanted to take the course.

It opened my eyes to something you must incorporate in your marketing and publicity strategy in order to get the results you need.


It’s funny, how things we learn throughout our lives and careers prove useful months, even years later, when we’re doing something else entirely.  What are some of the lessons YOU have learned?

All the best,


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